O'Hare Air
O'hare Air is actually a concept from Dr. Seuss's the Lorax. This logo was made not only to redesign the bland design from the 2012 movie, but also to make fun of the people selling air in todays world. It is ironic that 8 years ago selling air was unheard of and laughable but recently companies have been making million from selling bottled air.
The colourful design of the logo seen to the left was not the original plan. Originally the logo consisted of simple blue lines. The design was supposed to fit in with other bottled products, whether that is air, water or something else.
The flavors were and after thought and based off the colors of the logo. When I was researching bottled air, unsurprisingly there were flavors to choose from. While they many not have been as colorful as these choices there was a blue colored "clean" and a mint, and even a bubblegum.
I was inspired by Bottled Air companies, the Lorax movies, and bottled water.
